Mercedes-Benz

Title

Mercedes-Benz

Description

Competitors for many years, DMG and Benz & Cie. enter into a joint venture in May 1924. They focused on remaining competitive through coordinated designs, production techniques, purchasing strategies, sales and advertising. The joint marketing activities of the “Mercedes” and “Benz” brands were initially handled by the newly founded “Mercedes-Benz Automobil GmbH”. The fusion of the two oldest automotive manufacturers in the world took place in June 1926 when Daimler-Benz AG is established.

Publisher

America's Packard Museum

Source

Automobile Quarterly Collection

Rights

http://rightsstatements.org/vocab/InC/1.0/

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Subject

Mercedes Benz automobiles, German automobiles

Format

Photographs

Collection Items

2-door, 4-passenger sedan. Serial number 36358; engine number 78763; body number 800305. Silver-gray body with black fenders and top (when up), dark…

4 passenger, 2-door convertible. Coachbuilder: Freestone & Webb. Wagen 36259; motor 77642.License GK 4912. Yellow body, black fenders, top, and…

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